Tuesday, July 16, 2013

Psychological appeal



I thought that this ad funny. What it says here is that if you do not use Gain to get your clothes clean then they would smell like a sweaty man. It uses comedy to get it's point across because humor is usually the best route to take. The ad makes it seem that Gain is the only detergent that will get your clothes clean. If you do not have any clean clothes then you'd go to the gym naked.  

theological appeal


I found this ad on the internet. I found this ad disturbing. Christians have been doing this for years. Clamming that they where more civilized than the native population. Also in this ad it appeals to people sense of duty to god I think. I tells you that if you back Muslims than you are savage just like them.If you support Muslims than you are an anti-Semite. Instead of saying Muslims they use the word Jihad. The word Jihad brings up memory's of 9/11 for the American people.    
 For the political appeals I found an ad by Elizabeth Warren. the ad was "Kids like me." In the ad she talks about how her family had to struggle just to stay in the "middle class." She talks about how GE pays no tax. I looked it up on factcheck.org and GE does pay taxes.
 When she talks about how college students are in debt I think that she was trying to reach out to those people who are still trying to pay off the students loan. She comes across as a regular person with the same needs and whats as a "middle" class person might feel. she does this by showing old photos of herself and her family.  http://bcove.me/qg140v38